Not that it hasn't been confirmed really, as Yeezy has said in multiple interviews that he's left working with Nike and now with adidas, but here's adidas' official statement today:
"For 2014, we welcome to the adidas family one of the most influential cultural icons of this generation, Kanye West. Well known for breaking boundaries across music, film and design and partnering with our history in street wear culture and leading innovations in sport, we look forward to creating a new chapter. Details to follow."
Once again, I'm excited for this collab — truly one of the most influential icons today, his innovative design and product ideas, with one of my favorite sneaker brands. As adidas says, more details to follow.
Kanye himself just confirmed it on air with Hot 97's Angie Martinez. Here are the quotables:
“I asked them when the Yeezy “Red Octobers” are coming out. I asked them, me Kanye West, asked Nike when’s it coming out. They said, ‘we’re not sure yet.’ They let me design two shoes over five years. And I’m happy I could design them, but they didn’t do me no favor because Eminem designed a shoe, Pharrell designed a shoe. I just designed the Yeezys. I turned up, because I was in fourth grade designing Jordans and I brought back that feeling. You ain’t never felt that way about a shoe, since the Jordans, the way people feel about the Yeezys. I put that feeling. The same feeling that I put in College Dropout, Graduation, 808s, I put that feeling in there.
“So then I start turning up in the BBC interview, so [Nike] said, ‘ok cool, we’re gonna give you a bigger sandbox to play in. We’re gonna give you this amount right here to design, and two collections a year, and 30 SKUs — that’s the amount of items that you have. Would that make you happy, Kanye?’ And I said, ‘well I need royalties.’ It’s not even like I have a joint venture. At least give me some royalties. Michael Jordan has 5%, that business is $2 billion. He makes a $100 million dollars a year off of 5% royalties. Nike told me, ‘we can’t give you royalties because you’re not a professional athlete.’ I told them, ‘I go to the Garden and go one on NO ONE. I’m a performance athlete.’
“So the old me, without a daughter, would have taken the Nike deal because I just love Nikes so much. But the new me, with a daughter, takes the adidas deal because I have royalties and I have to provide for my family."
- Kanye West
Now, a few notes:
1. I'm a little puzzled about the last quote and need to hear him say it, because on paper, we all know Kanye could provide for his family: royalties or no royalties. So is that really why he took the adidas deal? Purely business? Or is it to also work with the three-stripes and their definitive aesthetic (including Yohji Yamamoto as the Y-3 rumors are sizzling)? I'm assuming it's very much the latter too and so let's not take this quote all too seriously, yeah?
2. 'Ye mentions adidas but not Y-3. As I mentioned when the rumor broke last week, I feel like Y-3 would be such a smooth fit and between 'Ye and Yohji, I think they can come up with a fresh and memorable design. As a fan of 'Ye's designs and adidas Y-3, I'm pulling for this collab to be confirmed. We shall see soon enough to what extent Kanye is working with adidas.
3. How about "I go to the Garden and go one on NO ONE." — Ha! I love that comeback. 'Ye gets the W for that.
4. Of course, everyone is wondering about the Red Octobers and will they ever see release? I'm betting NO, but what do you guys think?
And oh yeah, there's a couple more provocative gems from Kanye in this interview:
"Whatever is official, non-official, official—what y'all gonna see is I'm gonna be the Tupac of product."
"I'm gonna be the first hip-hop designer and because of that I'm gonna be bigger than Wal-Mart."
- Kanye West
Stay tuned for an update to this post and more details on the new adidas collab.
UPDATE: Here's the video of the interview with Angie, where someone named Kim Kardashian was with Kanye (are they together or something?). Browse below for the clips.
UPDATE: Here's another interview update as Kanye says to 92.3 Now that he wants a boycott of Louis Vuitton.
“While I was in Paris I wanted to meet the head of Louis Vuitton and he said ‘I don’t understand why we need to meet with you?’ I said let me explain to you why you need to meet with me,” he said before sending out a message to his fans.
“Everybody in New York City right now, don’t buy any Louis Vuitton until after January… Now do you wanna meet with me? Influence… they think that I don’t realize my power.”
I had the 'under' in the amount of tour stops it took until 'Ye fired off an impassioned "rant" off the cuff during the Yeezus Tour. It took til Las Vegas this weekend when 'Ye focused on the fashion world, akin to his recent interviews. More specifically, 'Ye talks about his photo with Don C and crew in Paris during the 808s Era, his ability to "break the internet" (true, true), and where he sees the similarities in "New Slaves" and the current events and controversy with Barney's and the NYPD. Pt. 1 above, pt. 2 below, and the crowd goes crazy above and below.
Photographer Stan Perry documented some killer looks Sunday night at the sold out Supersonic Boom F/W 2013 AKIRA Runway Show featuring hair & makeup by Mario Tricoci. The show depicted both retro prints & color schemes and well-tailed craftsmanship in pieces consisting of leathers, chains, furs…in addition, a few eye catching heels from the collab between Kristin Cavallari & Chinese Laundry. A number of sponsors supported the show with goodies as event proceeds went toward the YWCA Metropolitan Chicago supporting the empowerment of women and diversity. Brickheadz entertained at the pre-show; following the show was an after-party and after, after-party filled with many of Chicago's influential industry folks in the fashion and entertainment scenes.
Browse our photos on Pinterest (there are many more!) and take a journey through our photographer's lense of the captivating evening of not only the beautiful models and fresh looks, but also the behind the scenes experience backstage and at the afterparty. Enjoy!
Earlier this week, Ibn Jasper revealed and sported the all-new Just Don hat — this fresh ode to the hometown's Bulls. Turns out this hat may appear in Jay Z's upcoming Barney's New York collection, or at least something along these lines according to Upscale Hype. Not much else is known for the collection, except that it is dropping November 20th and will likely not be a part of Black Friday sales.
Ladies and gents, here is an exciting event we're a part of TONITE!
Our own Marcus Shadden is putting on his Fall Fashion Show for his Social Con clothing line and we'll be posted at one of Chicago's hottest spots, Lumen, to view the new collection. Fellas, the fresh outfits of the ladies will certainly be on display (I love the button down on the left) and tonight will prove to be a fun night for all involved!
And did I mention it's FREE?! Get there before 12 and drop the passwords on the flyer.
Come by and say hi to us at #TeamGowhere as well and pick up some free swag we'll have at Lumen too! See ya tonite, Chi-Town :)
It is supremely satisfying to see references to our favorite TV shoes, short-lived catch phrases (i.e. #YOLO), and positive sayings. However, at one point this year I noticed the exceeding amount of strange conversation starter hats. How did we get here and who is wearing this?
Any thoughts on these beanies. Are they fun, conversation starters, or just plain stupid? Did these silly hats actually make you want to get a fun cheekie beanie?
Yeah… I just bought a beanie that just says “swag” in cursive… and yes, I kind of hate myself too.
Maybe you're not ready for that big of a price commitment; Here's something to help you ease back into some old school 90's style. Mix and match this with any pair of boots you have.
Boho Holy tights.
With the temerpatures dropping, you're never too legit to quit.
....and alwayyys play with your make up.
For this look, hollow out your cheeks with some mocha colored brownzer, keep your eyeliner simple with a charcoal brown, and fill your lips with a purple lipstick. Then top it off your lips with a second coat of black. The purple undertone turns your drab grunge into glam grunge. Enjoy!
Here's a funny video to add to your fun Friday courtesy of Stephen Colbert. On a new Colbert Report, he dedicated a segment to roast Kanye West's new collab with A.P.C. — more specifically the "Hip Hop T-Shirt", which is just a long white tee priced at $120. The ensuing Colbert Yard Sale is pretty clever so have a good laugh above. On the real though, I may need to get me a pair of those Kanye x A.P.C. jeans. Simple and fresh.