adidas Basketball releases another fresh new colorway of the D Rose 3 - the Michigan Ave. edition seen above. The inspirations clearly stem from Rose's hometown once again, but more specifically:
Dubbed “Michigan Avenue” the colorway is inspired by the lights and iconic characters that populate the avenue in Derrick’s hometown of Chicago during the holiday season. The white synthetic leather upper and midsole feature speckled dots to represent the bright lights of one the world’s best known avenues. The toe is bright blue nubuck, three stripes and lace eyelets are bright yellow and the tongue, outsole and laces are infrared to represent the iconic characters in the Magnificent Mile Lights Festival parade. The inside of each tongue features stars and a half-moon to represent D Rose’s “Poohdini” tattoo. The pattern is encircled by the satellite coordinates of Michigan Avenue and the number 1,000,000 to represent the amount of lights displayed each year during the Magnificent Mile Lights Festival which kicks off Saturday, November 17.
Wow, got to appreciate the detail. And I love the looks of it once again. It would be fitting to grab these on the Michigan Ave. adidas store in Water Tower Place on November 15th, when the shoe will be available everywhere!
Above is the newly revealed colorway for the D Rose 3 - the "90s Throwback Edition", inspired by the fashion, colors, and style of the early 90s. (Think Fresh Prince... see: GIF below.) The most notable change in this version of the 3, you know, besides the bright colors, is the graffiti tags of "South Side" and "773" in the tongue. Pretty fresh overall, don't ya say? Cop your pair on November 9th.
Take a gander at the newly released colorway of the adidas D Rose 3 - the alternate away edition that features a black base with red, grey, and white accents around. I'm diggin' the placements of said accents and I think this alternate away version jumped to the top of my list for my next on-court shoe. This colorway will be available November 1st.
#TheReturn has returned with episode 5 entitled DRIVE. Follow Derrick's journey back from a torn ACL and find out in this video what drives him. The answers are simple and admirable. Another well-done piece by adidas Basketball as seeing Derrick's progress and inner thoughts are once again fascinating.
Dubbed, “Chicago Fire” the bold and bright electricity-colored shoe is inspired by the Chicago Fire Department in Derrick’s hometown.
The upper is made of rubberized, heavy duty synthetic materials to resemble the strong, protective feel and function of a firefighter’s turnout coat. The three stripes on the back and outsole of the shoe are gray to represent the color of knee and elbow pads on turnout coats and coveralls. The stripes on the back are also reflective material similar to turnout gear, while the black SPRINTFRAME has a smooth, clean finish to signify rubber fire boots.
The inside of the left tongue features the universal cross symbol of firefighters with the D Rose logo in the middle, and the right shoe features a lasered Derrick Rose signature.
With the Bulls preseason starting tonight, adidas picks a perfect day to release one of what I'm sure are more colorways to come of the D Rose 3. I love how they continue to draw inspiration from the hometown and the fire department is surely a motivational one. The kicks will be available tomorrow, October 10th. Would you rock them?
NBA sneakerhead news comes way tonight as Ricky Rubio has signed with #teamadidas on a long-term partnership, says their USPRGuy (love that Twitter handle). This is the second big-name NBA star signing a new sneaker deal this month, as Dwyane Wade recently left Jordan for LIN-ing (I feel like that should be the name of Jeremy Lin's shoe company). The question remains for Rubio and adidas: will we see a documentary for his return from a torn ACL? Jokes aside, I do look forward to seein' Rubio run the show on a fun T-Wolves squad this coming season.
This morning, adidas Basketball premieres their new TV commercial for their #TheReturn campaign surrounding Derrick Rose's comeback from a torn ACL, and, well, once again it's pretty epic. Chicago stayed in stunned silence as clips from TNT broadcaster Kevin Harlan and images from the moment of Rose's injury kick off the commercial. And while the reaction is a bit of a dramatization, it actually isn't too far off our personal experience at the office that day. About 30 of us were watching the announcement of the torn ACL and no one really spoke. Chilling. Rose's brother Reggie makes a cameo as well, in addition to various iconic Chicago locations where the spot was filmed. See the commercial above for yourself, a week before it premieres on televisions next week!