Check out the fresh slideshow above illustrating the fusion of artist, brand, and media as we have opened our office doors for a variety of national and local Chicago artists, and gifted them free hats and gear from one of our sponsors — New Era!
The artists, in order: Sir Michael Rocks, Stalley, Freeway, Needlz & Honors English, Logic, Mic Terror, The Boy Illinois & Pavy, The Cranberry Show, G.o.D. Jewels, Mr. Music, DJ Averi Minor, Ruben (Chicago tastemaker).
Plus! I'm also bringing back a hilarious video we did with GLC when we gifted him some Chicago New Era lids and a Dallas Mavericks one that he rocked in the "Mack On, Mack Strong" video, directed by our own Terrence Jones. Ism!
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"Initiation is the process by which we turn from our natural inclination to remain unconscious and decide that whatever it takes — suffering, striving, enduring — we will pursue conscious union with the deeper mind, the wild self."
~Clarissa Pinkola Estés