Ludacris' SOUL Of Greatness Commercial [Video]

I thought Dr. Dre was the controlling monopoly in the headphone industry, but from what I see Ludacris has jumped in the game, too. His line of SOUL Headphones are said to be better in terms of construction and quality than their Dre Beats adversary. I don't really care about all that. I just like the creativity of the commercial. Ludacris is a very smart business man, so whether the headphones work or not, SOMEONE is bound to buy these headphones from the commercial alone. It's just genius. Check it out above.